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MOS the Label was created in Sydney, Australia near the beaches of Bondi, by founder & mother, Natalie Dabscheck. MOS The Label is a contemporary lifestyle brand that exudes a modern bohemia for women with a free-spirit and effortless sense of style.

Natalie envisioned a brand for women like her - crafting feminine pieces with a relaxed approach for real women to celebrate life.

Inspired by home and faraway places, MOS embodies the urban coastal woman. Known for its delicate detailing and effortless silhouettes, to honour authentic femininity and hold a nod to 70’s bohemian glamour. Working with people and planet in mind at all times, producing ethically sourced, consciously crafted, feminine pieces to ensure a positive impact on our environment and our community.